Development of gamified digital experiences and smart data platforms: we improve the experience of visitors through gamification and the results of tourism organizations through smart data. Innovation and intelligence are obtained through the combination of four elements:
1.- Gamification, the use of gaming techniques at the destination to improve the visitor experience and motivate them.
2.- Geolocation, the spatial identification of resources and services in a destination to offer their multimedia information.
3.- Datafication, the use of data generated by visitors, duly grouped and anonymized, to improve their experience and help in the destination's decision making process.
4.- Augmented Reality, in which digital elements are used to improve information and connect the physical and digital worlds.
The specific services developed by the company are: